ARS Steels Returns as Principal Sponsor for Tamil Thalaivas in Pro Kabaddi League Season 12

Tamil Thalaivas are proud to announce the return of ARS Steels as the team’s Principal Sponsor for the upcoming Season 12 of the Pro Kabaddi League. After a successful partnership in Season 10, ARS Steels is once again joining hands with the Thalaivas, reinforcing a shared vision of strength, resilience, and excellence both on and off the mat.

ARS Steels, one of India’s leading steel manufacturers, has been a trusted name in the construction and infrastructure sector for decades. Known for their uncompromising commitment to quality and innovation, ARS Steels’ values align perfectly with the Tamil Thalaivas’ spirit of determination, teamwork, and performance.

Speaking on the renewed association, Mr. Shushen Vashishth, CEO of Tamil Thalaivas, said:

“We are thrilled to welcome ARS Steels back as our Principal Sponsor for Season 12. Their support in Season 10 was instrumental in energising the team and building a strong connect with our fans. This renewed partnership reflects our shared belief in consistency, strength, and long-term success.”

Mr. , Shri Ashwani Kumar Bhatia of ARS Steels, added:

“Kabaddi is a sport that embodies grit, power, and unity—qualities that resonate deeply with ARS Steels. Partnering once again with Tamil Thalaivas allows us to engage with millions of passionate fans while celebrating the sport’s cultural roots and competitive spirit.”

The ARS Steels logo will feature prominently on the back of the Tamil Thalaivas jersey throughout Season 12, along with integrated brand campaigns and fan engagement initiatives to be rolled out in the lead-up to and during the league.

Tamil Thalaivas, representing the heart and pride of Tamil Nadu, are gearing up for an exciting season ahead, with renewed energy, strategic signings, and an unyielding focus on performance. With ARS Steels’ backing, the team looks forward to making Season 12 one of its most memorable campaigns yet.